Products

Canned Tuna

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Product Details
Type Origin Varieties Grades Packaging Certifications Shelf Life Nutritional Information

Skipjack Tuna, Yellowfin Tuna, Tongol tuna, Albacore Tuna

Thailand and Vietnam (Marine-caught)

In Water: Canned tuna packed in water

In Brine: Canned tuna preserved in salt water

In Oil: Canned tuna packed in vegetable oil or olive oil

Chunk, Solid, and Flaked

Available in various can sizes (80g, 140g, 150, 160g, 185g, 425g, and 1kg; 1.8 KG) or in pouches

HACCP, GMP, BRC, Dolphin Safe, Kosher, Halal

2-3 years in ambient storage

Calories: 90-200 kcal (depending on oil or water content)

Protein: 22g-26g

Fat: 0.5g-15g (depending on the type of oil)

Omega-3 content: High (important for heart health)

Critical Selling Points
High Protein, Low Fat

Canned tuna is an excellent source of lean protein, making it ideal for health-conscious consumers. Versions in water are particularly low in fat and calories.

Sustainably Sourced

Many producers offer tuna certified as “Dolphin Safe” or sustainably sourced, appealing to eco-conscious buyers and markets with strict sustainability requirements.

Variety of Flavors

Available in multiple options—packed in water, brine, or oil—tailored to diverse consumer preferences in different regions.

Convenient and Ready to Eat

Canned tuna is a convenient food item, requiring no preparation, making it ideal for quick meals, snacks, and recipes such as salads, sandwiches, and casseroles.

Long Shelf Life

Enjoy the taste of fresh pineapple year-round, without worrying about seasonal limitations. No matter the season, canned pineapple brings the flavor of the tropics to your table.

Adaptability in Global Markets

Canned tuna from Thailand and Vietnam is exported globally and widely recognized for its high quality, making it a trusted choice for importers in Europe, North America, and the Middle East.

Competitive Pricing

Thailand and Vietnam are among the world’s largest canned tuna producers, known for offering competitive pricing due to advanced production facilities and lower labor costs.

Diverse Packaging Options

Available in cans and pouches, catering to both retail and wholesale markets. Also, packaging variations in easy-open cans appeal to consumers seeking convenience.

Food Safety Standards

Certified by internationally recognized food safety standards (GMP, HACCP, BRC), ensuring high quality and safety for both local and export markets.

Popular in International Cuisine

Used in a wide range of dishes from sandwiches and salads to pasta and sushi, making it a versatile ingredient for international and local recipes.


Marketing Strategy:
Highlight Sustainability

Appeal to eco-conscious consumers and markets by emphasizing certifications like Dolphin Safe and sustainably sourced tuna.

Target Health-Conscious Consumers

Focus on the nutritional benefits, particularly the high protein content and omega-3 fatty acids, which are crucial for heart health.

Promote Long Shelf Life

Position canned tuna as an essential pantry item for households, emergency food storage, and food service industries.

Competitive Pricing and Variety

Emphasize the competitive pricing and availability of different types (water, brine, oil) to appeal to both budget-conscious consumers and premium buyers.

Diverse Market Reach

Leverage the global trust in Thailand and Vietnam’s canned tuna industry, which is known for its strict adherence to international food safety standards, ensuring strong appeal in both developed and developing markets.

This detailed breakdown will give potential buyers a clear understanding of the Canned Tuna from Thailand and Vietnam, emphasizing both the product’s quality and the economic advantages of sourcing from these regions.

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